Auburn was initially a hotspot during the Gold Rush and appealed to many people who traveled to the city for its riches. Unlike other nearby areas abandoned after the Gold Rush, Auburn continued to grow and thrive.
The many people who traveled to Auburn inspired industrial developments that helped the city grow. For example, hotelkeepers invested in large hotels and cabins to accommodate those who traveled to Auburn in search of gold. Today, Auburn features wine tasting, local arts, and attractions. It includes a wide range of outdoor activities celebrating the beauty of its surrounding nature.
As of 2020, Auburn’s median household income was $67,282. Its median rent is just under $2,000 per month. This is more affordable rent than some other nearby cities, which aligns with the lower median household income. While the cost of living is still higher than the national average, Auburn is more affordable than other nearby cities.